6 November How to care for skin at 50

It is very important to know the changes that occur in the body from this age onwards to act in favour of our skin and hair.

It's another stage in a woman's life. It's menopause. One of the care routines that needs to be intensified during this stage is for the skin. Due to hormonal influences, it can be affected.

Wrinkles, crow's feet, or expression lines will become more noticeable, but the most worrying thing for women over fifty is sagging.
It is essential to combat the lack of firmness and elasticity that causes the skin to “sag”. In some cases, women experience physical changes in the shape of their face, as well as in their chin, cheekbones, or eye area.

How to protect mature skin

From this age, the use of anti-ageing or antioxidant creams is essential, as they reduce the signs of photoageing. Many contain retinoids, vitamin C, or salicylic acid, but this is not enough; skin needs to be helped to remain hydrated and nourished with treatments such as:

• Facial mesotherapy: From the first session, you will notice the skin is more hydrated and toned. In the medium term, luminosity is restored and the skin is densified, rejuvenating it and eliminating signs of fatigue.

• PRX-T33 Biorevitalization: We recommend it for photo-aged skin with laxity, to improve its appearance and redensify tissue, or simply for those who want to rejuvenate their skin.

• Radiofrequency: Stimulates collagen production and the creation of new elastin fibres. The active collagen in the skin contracts, making the skin firmer, and the elastin fibres make the skin appear more elastic.

The importance of hydration

• Drink plenty of water; at least 2 litres daily and use a soap with a neutral pH on your body.

• Sun protection: fundamental. Always apply sunscreen; minimum SPF 30. For the face, hands, décolletage, and neck, use SPF 50. Do not expose yourself to the sun between 11 am and 4 pm.

Dermal filler techniques for wrinkles

From the age of 50, skin loses its firmness and volume due to the decrease in collagen and elastin that occurs in the dermis.

• Dermal fillers are effective for correcting wrinkles and lines, resulting in improved skin tone. Our specialist medical team in Aesthetic Medicine studies which is the best product based on skin characteristics and wrinkle depth; the results are immediate.

Botox eliminates expression lines and is the best aesthetic medicine treatment for removing wrinkles on the forehead, between the eyebrows, and crow's feet.